Storefront Highlights

No matter how sophisticated a commerce package is, it must offer you the flexibility to customize your storefront as well as the product views in order to attract customers and generate sales. Additionally, no matter how well designed your store is, if the purchase process is too cumbersome, your customers will go elsewhere. StoreSense recognizes this and offers the flexibility to customize partnered with a customer-friendly shopping environment and check-out process.

Powerful Searching Capabilities
Customize the search options presented to shoppers based on what works best for your type of business. Offer a catalog search by keyword, product name, manufacturer, SKU, category, sub-category and/or price range. Allow customers to enter their own search request in a text box. Or offer a drop down box of available choices to guarantee a successful search.

Indicate the maximum number of products to appear on a page when search results are returned. Show the number of items returned in a successful search and customer's location in catalog. For example, Products Found 30, displaying 1-10. This can be especially valuable if you have a large inventory, where a very general search could return a large number of products.

Every search is logged, providing you with insights into what items your visitors are interested in. Even if they don't buy.

Items to be purchased are placed in an electronic shopping cart. The cart shows all items in the cart, their price, and estimated shipping charges. Visitors can view their cart at any time. A cart is valid for as long as you choose, allowing the visitor to complete the purchase later.

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Create the Shopping Experience
StoreSense offers powerful yet easy-to-use tools that help you design your store, as well as unparalleled design flexibility to let you create your own unique presence on the Web.

You have the option of organizing your catalog pages by category, product name, or manufacturer. Products can be associated with multiple categories and/or sub-categories. Associating a product with multiple categories can increase a shopper's success in finding a specific product.

Customize all views seen by the shopper, including product views, shopping cart, invoices, and shipping notices. As an additional element of design flexibility, each product and category can have its own unique look and feel. Allow the customer to purchase directly from the Catalog list page (search results), or link to more detailed product information before choosing to purchase.

StoreSense provides a direct link to all products currently on sale. This link can be used throughout the site and works nicely with the "auto-countdown to special events" feature, such as Days Until Christmas.

Allow customers to view, search for and purchase products from your store whenever and however they wish. StoreSense features support for wireless mobile platforms such as PDAs and WAP phones, so your shoppers can spend more time in, and ultimately buy more from, your store.

Create an electronic shopping mall that makes participating stores easily accessible to shoppers. You can even allow searches across all member stores, by product, category, or manufacturer, ensuring that shoppers can locate what they need quickly and easily.

Take advantage of viral marketing techniques that allow your customers to promote your products. StoreSense offers an "Email a Friend" feature that allows your shoppers to email a link to your store, or even to a specific product to someone else.

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Checkout
The entire purchase process is SSL enabled, reassuring customers that their personal information is transmitted securely. Additionally, all payment information is encrypted. Support for real-time credit card processing is available by leveraging the processing services of one of the popular processors already integrated with StoreSense. View a list of the processor services here. You can also accept international payments in your store via WorldPay®, or take online payments without an Internet merchant account using PayPal® or electronic checks.

The purchase process is very easy and straightforward. New customers are asked to provide their billing information and address. Next, they are presented with an online invoice/receipt showing the details of their order, including tax and shipping. They are asked to confirm or cancel. That's it. Quick and easy.

Existing customers just provide their email address and password. They are then presented with the details of their order. Again, quick and easy.

Customers are presented with familiar payment options. Standard options include major credit cards, store card, electronic and paper checks/money orders and PayPal.

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Customer Service
After your customers have purchased, keep them informed of their order status without creating extra work or burdening your internal staff. StoreSense allows you to automate many customer service functions, freeing your time to manage other aspects of your business.

Order confirmation is sent to the customer via e-mail immediately after a purchase. This helps to reassure the customer that their order is being processed. The information contained in the confirmation can be customized to fit your store requirements. This feature is available in StoreSense Standard or Pro.

You can provide your customers with access to their order status. Order status is updated automatically.

In addition, StoreSense allows you to build in critical customer service information as you create your store. Within the Setup Wizard, StoreSense offers Store Locator, Frequently Asked Questions and Privacy Statement templates, which you can customize with your own store details. Offering this information allows you to easily provide a superior level of service to your customers while reducing overhead for your business.

Some features are only available in the Professional version. Please refer to Side-by-Side Comparison for details.

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